I know many of you work in sales and have your own business so this is a great question to ask yourself every morning before you get busy doing what you do best!

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I know many of you work in sales and have your own business so this is a great question to ask yourself every morning before you get busy doing what you do best!


One of the big challenges in sales or in your own business is negotiating a sale and at times you can be so eager to get a deal and get a client on board that You end up selling a price rather than your product.
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Selling a price Is also the most common reason for a lack of sales revenue, a lack of commitment from your customers and a lack of customer loyalty to you and your brand.
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How do you expect anyone to see value in what you are selling if you are simply selling a price and hoping that eventually you get your price low enough that they will say yes.
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If you focus on price it will always be a lower amount than what you had initially hoped for.
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So the moral to the story is find a way to focus your clients and customers back onto value!
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What is valuable to your potential clients is always the benefits your product or service will give them and how it will improve their lives.
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Every time price comes up it’s your job to point out value!